History
In 1994, the Manitoba Women’s Enterprise Centre Inc. (MWEC) was established to address a gap in support for women+ business owners throughout Manitoba. We are proud that we were the very first federally funded Women’s Enterprise Initiative (WEI) in Western Canada.
Since our inception, we have supported women+ entrepreneurs at every stage of their business development with our core services including advising, financing, and training. Together, we have built a successful, resilient and diverse community of innovative entrepreneurs who contribute their skills, knowledge, and experience to the fabric of the Manitoba economy every day.
Evolution
As we approached our 30th Anniversary in 2024, we acknowledged that our clients’ needs had evolved substantially over our shared history together. As we worked to meet those needs, we recognized that our brand identity, the most visible component of who we are, needed to change to better reflect our community.
Manitoba Women’s Enterprise Centre Inc. now operates as WeMB.
WeMB reflects who we are today. It embodies our vision, mission, and values and acknowledges the ongoing work we have committed ourselves in being more inclusive and working as allies in our communities. It focusses our efforts to support ALL those who self-identify as women+ (cis, trans, 2S, and gender-diverse) in their individual and collective pursuit of entrepreneurship.
With WeMB, we strive to better represent and reflect the women+ we are honoured to serve, to open the doors to entrepreneurship for more women+, and reduce barriers to accessing our services.
At WeMB we work together, ToGetHer Stronger
Vision, Mission, and Values
Vision
Women+ are inspired to transform their dreams into sustainable and profitable enterprises that contribute to building resilient communities and stronger economies.
Mission
Engaging our clients in a collaborative and affirming environment, we provide expertise, training, financing, and crucial connections for enterprising women+ in Manitoba at every stage of their entrepreneurial journey.
Values
- Connection - We are one
- Respect - People feel worthy and valued
- Integrity - Be true to yourself and others
- Collaboration - Many hands make light work
- Knowledge - Shared learning benefits everyone
WeMB Strategic Directions 2024-2026
T.E.A.M. | An interdependent group of people working together towards a common purpose.
T - Together Stronger ToGetHer Stronger
Be client-centric; fully utilize all internal staff and external partner talent to get our clients stronger.
E - Elevate Presence, Brand, and People
Amplify our brand and elevate our clients’ and partners’ presence within the business ecosystem and general community.
A - Allyship and Advancement of Under-represented Entrepreneurs
Actively support and act on behalf of self-identifying women+ (cis, trans, 2S, and gender-diverse) entrepreneurs.
M - Model for Business
Operate within a conscious business environment that reflects the advice we provide our clients